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Keyword Density Checker

See which words and phrases your text uses most.

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  • Works in Your Browser

Keyword density checker

Count how often words and phrases appear

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How to use the keyword density checker

Three steps, all in your browser.

  1. 1

    Paste your text

    Paste plain text or a page's HTML to analyze.

  2. 2

    Read the report

    Counts, scores and warnings update as soon as you paste.

  3. 3

    Copy the result

    Copy what you need in one click. Nothing is saved or sent anywhere.

Keyword Density Checker: what to know

The keyword density checker counts how often each word and each two- and three-word phrase appears in your text, with the count and the share of all words. Paste plain text or a page's HTML; for HTML it reads the visible text and ignores tags, scripts and styles. Common stop words such as the and of are filtered out by default so the list shows the words that carry meaning.

Keyword density was a popular target in early SEO, when search engines leaned heavily on word counts. It isn't a ranking factor to aim for today: Google understands synonyms, related terms and the topic of a page as a whole, and no percentage makes a page rank. Repeating a phrase to reach a target is keyword stuffing, which breaks Google's spam policies and makes text worse to read.

The counts are still useful as a mirror. They show what a page is really about, which can differ from what you intended, and they make accidental repetition easy to see. If a phrase dominates the list, read those sentences aloud and rewrite the ones that sound forced.

Popular uses

  • Spotting phrases you've repeated by accident
  • Checking that a page's main topic comes through
  • Comparing the vocabulary of two drafts
  • Reviewing copy written to a keyword brief

Tips for the best result

  • Look at the two- and three-word phrases; they show topics better than single words.
  • Use synonyms and related terms naturally instead of repeating one phrase.
  • Paste only the main content to keep navigation and footer text out of the counts.

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Frequently asked questions